Snapchat has seen an upward trend in its audience numbers, with over 750 million monthly active users and 375 million users using the app daily. The company is optimistic about the app’s future growth and sees the potential to hit over 1 billion users in the next 2 to 3 years.
Majority of Snapchat’s users are located outside of North America, with over 150 million monthly active users in North America. Snapchat reaches over 20 countries and more than 75% of 13- to 34-year-olds, making it a popular social media platform among the youth. Users post over 5 billion snaps every day, highlighting the app’s popularity and engagement among its users.
The Snapchat+ subscription service, which was launched just over seven months ago, has already garnered over 2.5 million members, indicating its potential for further growth. In addition, more than 300 million people use the Snap Map every month, further highlighting the app’s widespread popularity and engagement.
Despite experiencing a challenging year in 2022, with the company’s stock plummeting by over 80% and the laying off of around 1,300 employees, these figures are a positive sign for Snap’s future prospects. At an investor day event, Snap CEO, Evan Spiegel, revealed these figures and expressed optimism about the app’s future growth.
While Facebook has significantly larger monthly and daily active users compared to Snapchat, Snapchat’s user base is still substantial and growing. The figures show an upward trend in Snapchat’s audience numbers, indicating the app’s potential for further growth in the future.
In conclusion, Snapchat has seen an upward trend in its audience numbers, with over 750 million monthly active users and 375 million users using the app daily. The company sees the potential to hit over 1 billion users in the next 2 to 3 years and is optimistic about the app’s future growth. Despite experiencing a challenging year in 2022, the figures are a positive sign for Snap’s future prospects, indicating the app’s popularity and engagement among its users.
For the latest tech news, follow Techbar Nepal on Facebook, and Instagram.
For Digital Products and Services: Maurisys Software.
