Elon Musk, the billionaire entrepreneur and CEO of Tesla, has made headlines again with his recent move to replace Twitter’s iconic bird logo with a new icon of Kabosu, the Shiba Inu that inspired the Doge meme.
The new Twitter logo of Kabosu, also known as Doge, is now displayed on the loading screen and homepage of Twitter’s web version. Musk announced the new logo by posting a screenshot of a conversation with a Twitter user “Chairman” who suggested changing the bird logo to a doge. In response, Musk simply said, “Haha that would be sick”.
While some speculate that this move could be an April Fools’ joke that showed up two days late, others see it as a clever marketing strategy that generates buzz and attention for both Dogecoin and Twitter. The price of cryptocurrency Dogecoin has gone up by 10 percent since Musk’s announcement, but it’s still lower than its peak price in May 2021.
Musk’s support for Dogecoin has also contributed to its mainstream acceptance and growing popularity. The Doge meme has become a cultural phenomenon that has inspired merchandise, art, and music. The new logo of Kabosu, also known as Doge, is likely to appeal to a younger audience and enhance Twitter’s brand image.
However, Musk’s move comes amid controversy, as he is currently facing a $258 million racketeering lawsuit that accused him of operating a pyramid scheme to promote Dogecoin. Despite this, his fascination with Dogecoin and his efforts to promote it on social media remains strong.
The replacement of the bird logo with a dog icon could also signify a shift in Twitter’s priorities towards more fun and engaging content. Musk’s move has generated significant media attention and social media buzz, further cementing his status as one of the most influential figures in the tech industry.
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